“New Yorkers are trapped with the OCM image for now, but CCB’s rejection of minimal-hanging regulatory fruit gives beneficial classes to other state regulators.”
By Dr. David L. Nathan, Physicians for Cannabis Regulation
With cannabis legalization sweeping across the United States, point out regulatory bodies deal with stress and scrutiny in their attempts to construct a legal business from the ground up. When formulating rules, they equilibrium the desires of general public health and fitness, public protection and social justice.
Luckily, field expectations and recommendations from time-analyzed consensus common organizations make some of their decisions easy. However, even when handed a “no-brainer” typical on a silver rolling tray, New York’s Cannabis Regulate Board (CCB) designed an unforced mistake that will perhaps damage kids, individuals, modest company homeowners and the normal public—groups that hashish regulation is explicitly intended to secure.
CCB has confronted comprehensive criticism for its “bungled rollout” of the grownup-use cannabis business and its failure to produce on social equity commitments. 1 founding CCB member not long ago resigned amidst the controversy.
Regrettably, CCB has now mandated that all controlled hashish offers bear a perplexing and intricate product image, serving as a persistent and really visible reminder of its unwavering resistance to the unanimous suggestions of the hashish policy neighborhood.
In March, CCB took a lot less than two minutes to approve a set of labeling laws, without having any mention of a letter from dozens of stakeholder companies urging them to reject their home made image in favor of a straightforward sector normal. Cannabis Minute and other outlets publicized the letter in progress of the March CCB assembly.
On the lookout like a parody of “design by committee,” the New York image was designed by the Place of work of Cannabis Administration (OCM) and attributes three independent components enclosed within a black rectangle.

The NYS OCM image.
CCB been given quick pushback for a design that could not go Symbology 101. The detailed and elaborate OCM image dilutes the main purpose of the symbol: the swift identification of cannabis goods to stop accidental ingestion by children and older people. On generally tiny hashish merchandise offers, the massive symbol measurement is impractical and steals room from critical labeling elements like product or service warnings.
The OCM symbol needs four-color printing, which is highly-priced. In a regulatory space intended to correct the wrongs of the unsuccessful War on Medicines, the OCM image generates a barrier to business people from historically oppressed communities who absence the cash to spend in high priced packaging.
The OCM symbol also violates several consensus criteria, which are technical requirements issued by criteria corporations like the National Institute of Benchmarks and Engineering, ASTM International and the Intercontinental Group for Standardization. They are formulated in an open up environment to ensure community basic safety and encourage greatest methods by means of collaboration by expert volunteers in the public and personal sectors. Benchmarks businesses have flourished due to the fact the 19th century, and their requirements implement to every thing from airplanes to zippers.
The bedrock conventional for protection indications (ISO 3864) defines a warning symbol as a black graphical factor inside of a black-bordered yellow triangle. Alphanumeric people are prohibited inside the image, simply because marginalized people today could absence literacy in distinct languages, cultures, science and the Latin alphabet. In its place, text is put adjacent to the pictorial warning symbol when added information is required.

Illustrations of ISO 3864 compliant symbols in use all-around the United States.
The CCB could possibly be forgiven for overlooking image expectations experienced they not regarded about a freely offered hashish solution symbol that meets and exceeds all present requirements.
The Worldwide Intoxicating Cannabinoid Product Symbol (IICPS) was created by collaboration concerning Doctors for Cannabis Regulation (DFCR) and ASTM International. Early past year, the IICPS turned a consensus typical of its individual (ASTM D8441) via a unanimous vote of more than 200 ASTM members—including experts, consumers, hashish regulators and marketplace stakeholders.
The IICPS communicates a very clear public health information: “Caution with Cannabis.” It features easy things optimized for printing on modest packages and embossing immediately on to the area of hashish items. The familiarity of the hashish leaf ensures that the best variety of individuals can effectively determine the contents of the offer.
Curiously, a person portion of the OCM symbol was modeled on the IICPS, but badly. It uses text in the triangle, which is non-compliant with ASTM D8441, prohibited by ISO 3864 and modified without the need of permission of the designers of the IICPS.
The IICPS is the only cannabis merchandise image that federal authorities are most likely to take into account for nationwide use. The Countrywide Engineering Transfer and Advancement Act of 1995 needs federal agencies to undertake existing consensus standards in federal restrictions.
Recognizing the significance of consensus standards, Montana was the to start with U.S. point out to undertake the IICPS. New Jersey, Vermont and South Dakota adopted fit, incorporating the IICPS style into their point out symbols. Other states are considering adoption of the IICPS, but New York—the 2nd most populous legalized state—isn’t one particular of them.

The IICPS for gentle and dark backgrounds, printed on a Montana package deal, and embossed on a Vermont edible.
Pursuing CCB’s request for comment on the OCM symbol, a wide coalition of 24 companies representing each individual major stakeholder in the cannabis space submitted and printed a letter urging CCB to adopt the IICPS. It was a unusual instance of unity and shared interests amongst physicians, nurses, individuals, clergy, marketplace trade groups, social justice advocates, veterans, hashish regulators and drug policy industry experts. The signatories offered CCB different types that use the IICPS and consist of all critical things from the OCM symbol, devoid of any charge to CCB or New York taxpayers.
CCB ignored the unanimous recommendation of this august coalition of businesses. In a stubborn display of delight more than common sense, they adopted just one of the worst additions to a crowded discipline of ironically named “universal” point out hashish products symbols.
New Yorkers are trapped with the OCM image for now, but CCB’s rejection of minimal-hanging regulatory fruit gives two worthwhile lessons to other condition regulators:
First, do not reinvent the wheel. Use consensus expectations any time you can.
2nd, adopt the IICPS standard—STM D8441. If not, you will all but assure that your image will be deserted when the U.S. adopts a nationwide normal. Much even worse, if your bespoke image results in community confusion, it will outcome in accidental hashish ingestions by kids and adults who are unsuccessful to enjoy your misguided originality.
David L. Nathan, MD, DFAPA is a Princeton, New Jersey centered psychiatrist, a clinical affiliate professor of psychiatry at Rutgers Robert Wood Johnson Healthcare School, the founder and previous president of Medical professionals for Cannabis Regulation and a co-designer of the IICPS.
List of signatories to the January 2023 letter supporting adoption of the IICPS in New York Condition:
American Cannabis Nurses Association
Us citizens for Protected Accessibility
American Trade Association for Hashish and Hemp
Association for Cannabis Health Equity and Drugs
Hashish Affiliation of New York
Hashish Regulators of Colour Coalition
Clergy for a New Drug Plan
Physicians for Cannabis Regulation
Drug Policy Alliance
Worldwide Alliance for Hashish Commerce
Immigrant Defense Project
JustLeadershipUSA
JUSTÜS Basis
Cannabis Policy Job
Minorities for Health-related Cannabis
Minority Hashish Business enterprise Association
Nationwide Cannabis Sector Association
National Business for the Reform of Marijuana Legislation
NYC Chapter of NORML
People Out of Time
Culture of Cannabis Clinicians
Pupils for Smart Drug Policy
Unified Legacy Operators Council
Veterans Hashish Coalition
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